Existentialism After Influencing
The New York Times wrote another article about me, except it’s about someone else.
I got an email this weekend from an old-school blogging buddy in Germany, someone I cofounded a hula-hooping website with twenty years ago. She sent a link to this NYTimes article: Is There Life After Influencing?
As she said:
It made me think of you — 1) because you were the first person I knew who was “performing your life for content” (direct quote from the article), over 20 years ago when influencers were still stardust, and 2) because I know that you recently took a full-time job after many years of “influencing.” I don’t even know if you ever saw yourself as an influencer.
Her observations are legit! As someone who’s made my living creating personal content online for decades, who’s now working a day job for the first time since 2009… am I now experiencing life after influencing?
The answer is an absolute yes — but also not at all.
Let’s start with how I might seem like an influencer. Yes, I’ve been sharing my stories online since 2000. Yes, I’ve written three books, all of which contain at least some memoir. Yes, I supported myself full-time as a digital publisher for 15+ years.